Stage 1: Introduction
Screen early stage ideas. Gather essential insights to gage, develop,
modify and implement a successful idea into any market place.
Stage 2: Introduction
Before developing your product test and trial
concepts across all touch brand points.
Stage 2: Growth
Develop products and trial price points to uncover the
consumer demographics you're brand is likely to engage with.
Stage 4: Growth
Test content, marketing and adverts before creating and launching. This creates opportunity for refinements, improvements and
if necessary a complete brand strategy overhaul.
Stage 5: Growth
Step into the future and find out how effective your
creative marketing will be, not how effective it was.
Stage 6: Growth
Find out who knows about your brand, who doesn't and how to reach them. The strength of your brand and its ability to create affinity
within the minds of consumers is essential for your company to grow.
stage 7: Growth
Discover the consumer value and perception of the brand name,
a product or service, rather than from the product or service itself.
Stage 8:
Uncover what consumers are really saying and thinking about your brand. We measure how a brands products and services meet or surpass consumer expectations.
Stage 9: Maturity
Customer needs is the check list that a consumer requires when
purchasing a brands product or service.
Stage 10: Maturity
MyChoice is a unique tool that mimics real life
decision-making to identify the drivers of brand choice
